Presents a practical framework for strategically leveraging AI to boost sales, marketing and customer-centricity Showcases ...
Continue readingAcross its entire breadth and depth, the banking industry is at the forefront of investigating Advanced Analytics and AI ...
Continue readingSheds light on the challenges and solutions for companies when dealing with the online consumer on social media and in the ...
Continue readingPresents the latest scholarly research on the widespread integration of technological innovations around the globe and examines ...
Continue readingDemonstrates the importance of smart and dynamic building skins in in sustainable buildings Provides the scientific basis ...
Continue readingContains a collection of scientific chapters addressing the emerging trends in IT and telecommunications, as well as the ...
Continue readingFocuses on different algorithms and models related to AI, big data and IoT used for various domains. It enables the reader ...
Continue readingThis book was finalized while countries around the world were still confronting a global public health crisis caused by the ...
Continue readingArtificial Intelligence for Business: A Roadmap for Getting Started with AI will provide the reader with an easy to understand ...
Continue readingLooks at what exactly artificial intelligence is, how it can be classified, how it differentiates from other concepts such ...
Continue readingThis book offers an optimistic view of the future and provides a road map for societies to get there. Drawing upon extensive ...
Continue readingThis is a critical study of the changing relationship between media and marketing communications in the digital age. It examines ...
Continue readingThis book aims to present an overview of China and the world from diverse angles. It brings together essays by ambassadors ...
Continue readingIntroduces the necessary background to understand the challenges in today’s organizational leadership and how artificial ...
Continue readingThe central theme of the book is to build deeper understanding about incremental technological progress by introducing both ...
Continue readingPresents taxonomy of personalisation, and its potential consequences for the design profession as well as its ethical and ...
Continue readingDesigned for Digital offers practical advice on digital transformation, with examples that include Amazon, BNY Mellon, DBS ...
Continue readingThe first half of the book takes a broader look at corporate innovation as a whole and how accelerators fit in, then the ...
Continue readingThis book guides you through the unrelenting pace of change and uncertainty facing business leaders today. Currently in a ...
Continue readingInvestigations of what increasing digital connectivity and the digitalization of the economy mean for people and places at ...
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